Luxury supercar marketing is less about making money and more about having a positive impact on the brand…

The 2010 Lamborghini Reventón will be a limited production (15 cars) recession-busting €1.1m supercar…
It looks great,  and rather amusing is the spanish translation of Reventón

There are many benefits to cloud computing apps such as Google apps and Salesforce.com, especially in terms of reducing costs and allowing someone else to run things that are not part of your core business. However one of the downsides is that once you take the plunge and invest in a “cloud-based” application, it can [...]

This is an interesting innovation from US-based Magenn Power; a high altitude wind turbine that is designed to harness the powerful winds such as the low-level jet streams that exist at around 1000ft above ground level, by embedding a turbine in a balloon.
The ability to deflate and redeploy quickly would also make it pretty attractive [...]