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    Archive for 'design'

    World Cup Airspace Protection

    This is something that happens in the background but that you may not know about… before each football match in the 2010 FIFA world cup, the airspace is patrolled by the South African National Defence Force, reducing the possibility of an infringement occurring.
    Amazing photo by Frans Dely/Avpix.co.za

    Google photo wall

    We just built a photo wall of the Google logo using 884 photos…
    More info at http://www.claybavor.com/

    About Google Buzz…

    Today, Google announced Google Buzz which is their play into the social web.
    Here’s a look at how it works.
    On the face of it, the simplicity of it seems similar to a microblogging tool such as twitter (you have a space to write your update). However, it is embedded in the gmail interface,  making it easy [...]

    Good example of email marketing

    If you run email campaigns, this is a good example of how to structure a good email. Why?
    They have managed to articulate their value proposition very clearly with no unnecessary waffle.

    It articulates what their product (social software) could do (used as a strategic resource to create a new market and product category)
    It provides some evidence [...]

    Customer experience and brand valuation

    Here is a really good presentation from Kevin Perlmutter of Interbrand on customer experience and the factors that directly impact revenue generation.

    The orginal can be viewed and downloaded from the Interbrand site

    Can you spot the smarter advert?

    Same article, 2 different ads that rotated in the ad space. It shows the massive difference that simplicity and context makes…
    First the full article…

    _

    Ad 1…

    _

    Ad 2…

    €1.1m Lambo Supercar for 2010

    Luxury supercar marketing is less about making money and more about having a positive impact on the brand…

    The 2010 Lamborghini Reventón will be a limited production (15 cars) recession-busting €1.1m supercar…
    It looks great,  and rather amusing is the spanish translation of Reventón

    Good looks will get you everywhere

    In technology circles, the purists often favour features over aesthetics, but there is something to be said for eye candy. Just look at the apple iPhone – the early versions had fewer features than balckberrys, windows mobile smartphones and mainstream nokias, but the device looked great with a great user interface, and that is the [...]

    Adapting your wordpress blog for iPhone

    I found this great wordpress plugin called WPTouch from Brave New Code which automatically creates an iPhone interface for your wordpress blog.

    It’s brilliantly designed, clean and also shows the number of comments for each post.
    You can easily browse categories, search and subscribe to RSS feeds directly from your iPhone.
    If you are browsing this from your [...]

    Accessibility and blogging

    Here is a link to a great story about accessibility and how accessible technology can change people’s lives.
    The source of this video is Glenda Watson Hyatt’s blog

    Well done to Wordpress on a good, usable product.